24 July 2014|

As a qualified teacher and a mom of two (especially of a busy, talking and interactive toddler), I am always looking for new, fun and exciting games, toys and educational activities to excite SJ with.

I’ve recently come across the genius idea that is 

Mysmartkidis a play-based educational programme targeting 0-6 year-olds. By focusing on your child’s development through the use of age-appropriate toys, tools and activities, Mysmartkid promotes school readiness with its integrated early childhood development (EDC) offering.
The programme aims to cut through the clutter of toys, information and well-meaning ‘advice’ that overwhelm many new and expectant parents. Designed by a panel of leading experts, this exciting new subscription-based service offers convenience, value-for-money and a timesaver all in one.  
The childhood development experts, from occupational and play therapists to child psychologists, have been closely involved in the development of the programme and their professional insights and expertise will be a source of trust and assurance for parents everywhere. 

What is it all about?
Mysmartkid is based on the principle that play-based activities are the optimal medium of brain development and learning in the 0-6 age group. Several key age-appropriate milestones are naturally reached during this period of intensive growth and development, and Mysmartkid aims to maximise and enrich this process through its interactive, engaging and stimulating programme.
For busy, working parents, one of the added benefits of the programme is the peace of mind of knowing that your child’s play time is targeted towards his/her development – and that your child is reaching his/her milestones at the right time.

How does it work?
New members subscribe to the Mysmartkid subscription programme for a 12-month period, thereafter it continues on a month to month basis. On joining, you’ll receive welcome gifts of a kiddies’ backpack (valued at R175) and an exclusive parent handbook written by an occupational therapist taking you step-by-step through your child’s ECD milestones.

Every two months, members receive a Smartbox of curated toys and activities for your child, delivered free of charge anywhere in South Africa. Smartbox in hand, all that’s left for you to do is unpack the box, learn how to use the goodies and then introduce them to your child – and play, play play! Every Smartbox is accompanied by a full-colour parent guide packed with relevant advice and information from our experts, as well as guidelines for using the materials. Members will also receive a monthly email newsletter jam-packed with additional information, advice and activities.

The programme groups children into the following age groups: 0-1 years; 1-2 years; 2-3 years; 3-4 years; 4-5 years; and 5-6 years. When registering, members are required to fill in their child’s age (you can register more than one child and each child will have his/her own account).  On the child’s birthday the system will automatically move the subscription up to the next age range.

As a Mysmartkid subscriber, you’ll have member login access to the website programme’s free information, expert advice and additional information – as well as exclusive member-only discounts through the Mysmartkid online shop. The expert panel of child development experts, psychologist and play therapists continually assess and update the programme to ensure it remains current and relevant in accordance with the latest developments in early learning studies.

What does it cost?
Mysmartkidhas a subscription fee of R295 every two months in advance with free delivery within South Africa. Payment can be made via debit order, credit card or EFT payment.

How can I sign up?
There are 3 easy ways to join Mysmartkid.
               Sign up at              
Call on 0861 555 224

Find and follow Mysmartkid at:
Blog: Mysmartkid
Facebook: Mysmartkid
Twitter: @Mysmartkid
Pinterest: MysmartkidSA
Sign up to Mysmartkidtoday – it’s an invaluable investment in your child’s future and as quick and easy as child’s play! 

I can’t wait for my first package to arrive – a blog post to follow. A few of my favourites on the online shop:

*This was not a sponsored post, all views and opinions are my own*

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About me

I'm Caley a thirty-something wife & mummy from Durban, South Africa. Ellie Love Blog is all about me, my family and our beautiful life.


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